Fall 2019, Graphic Design II
San Diego State University
BRIEF
The objective of this project was to create a campaign, including an icon and tagline, that served the purpose of raising awareness or drawing attention to an important issue.
SOLUTION
I chose to focus on the problem that is plastic waste and how it impacts ocean life.
The icon I went with worked to combined multiple relevant symbols surrounding the issue. The icon depicts a dead fish caught on a line of text. The fish is comprised of a plastic bottle that is twisted in the middle to represent an hourglass. All of these symbols come together to symbolize just how rapidly this issue of plastic pollution is affecting ocean life.